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Social Media Policy vs. Social Media Strategy

Recently I have seen some blog posts that use the terms social media policy and social media strategy interchangeably. Don’t do this – know the difference. You could conceivably have a policy without a strategy.  But more usefully, you should have a social media strategy that follows a company social media policy.  Confused yet?  Well here are the differences. (more…)

My first week on Android

So I finally got rid of my old Blackberry last week.  I had been planning on doing so for a while, but kept putting off the change – primarily for financial reasons. Smartphones aren’t cheap. But after spending a week with my new Motorola Droid, I am not sure why I waited so long.

Now I know what you’re thinking – “Mr. Early Adopter” just got a Droid?  It’s true, I’m a little behind the curve on this one.  Yes, I know the Droid X is coming out in a matter of weeks, and that newer and better phones like the Droid Incredible and HTC Evo 4G are already on the market. But, in these challenging financial times, I couldn’t justify the outlay of $400 for both my wife and I to get the “latest and greatest” in Android smartphone technology – especially when Verizon gave me two droids for $100. (more…)